Cookie Policy

Last updated: 16 July 2026

1. Introduction

This Cookie Policy explains how The Rug Estate ("we", "us", and "our") uses cookies and similar technologies when you visit our website.

This Cookie Policy explains what cookies are, why we use them, the types of cookies we use, and how you can manage your preferences.

This Cookie Policy should be read together with our Privacy Policy, which explains how we collect, use, store, and disclose your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

2. What Are Cookies?

Cookies are small text files stored on your computer, tablet, or mobile device when you visit a website. Cookies allow websites to recognise your device, remember your preferences, improve website functionality, and understand how visitors use the website.

Cookies may collect information such as:

  • Your browser type and device information
  • IP address
  • Pages visited on our Website
  • Products viewed or searched for
  • Shopping cart activity
  • Website interactions
  • Date and time of visits
  • Referral sources
  • Marketing preferences

Cookies do not generally identify you personally; however, information collected through cookies may be combined with other information we hold about you where permitted under applicable privacy laws.

3. Why Do We Use Cookies?

We use cookies and similar technologies to:

  • Enable essential website functionality
  • Process online purchases and manage your shopping cart
  • Remember your preferences and settings
  • Improve website performance and user experience
  • Analyse website traffic and customer behaviour
  • Understand how customers interact with our products
  • Measure marketing campaign effectiveness
  • Provide relevant advertising and personalised content
  • Improve our products, services, and online experience

Where required by law, we will obtain your consent before placing non-essential cookies on your device.

4. Types of Cookies We Use

4.1 Strictly Necessary Cookies

These cookies are essential for the operation of our Website and cannot be disabled through our cookie management tools. They allow us to:

  • Process orders
  • Maintain shopping cart functionality
  • Enable secure checkout
  • Manage customer accounts
  • Maintain website security

Examples of information collected may include: session identifiers, shopping cart details, login information, checkout information, and device and browser information.

If these cookies are disabled, some parts of our Website may not function correctly, including the ability to complete purchases.

4.2 Functional Cookies

Functional cookies allow our Website to remember choices you make and provide enhanced functionality, such as your preferred settings, recently viewed products, shopping preferences, location preferences, and website customisations. Functional cookies allow us to provide a more personalised shopping experience.

4.3 Analytics and Performance Cookies

Analytics cookies help us understand how visitors use our Website and how we can improve customer experience, including number of visitors, pages viewed, time spent on pages, website navigation behaviour, device and browser information, and website performance data.

We may use analytics services such as Google Analytics, which helps us understand website traffic, customer behaviour, and website performance. Information collected may include pages visited, website interactions, device information, approximate location data, and browser information. We use this information to improve website functionality and customer experience.

More information about Google's privacy practices can be found at policies.google.com/privacy.

4.4 Marketing and Advertising Cookies

Marketing cookies help us provide relevant advertising and measure the effectiveness of our marketing campaigns. These cookies may be used to show advertisements relevant to your interests, measure advertising performance, understand customer journeys, create audiences for marketing campaigns, and deliver personalised communications.

We may use advertising platforms including Google Ads, Meta (Facebook and Instagram), Pinterest, TikTok, and Microsoft Advertising. These platforms may collect information about products viewed, website activity, interactions with advertisements, and browsing behaviour. This information helps us deliver more relevant advertising and improve our marketing activities.

5. Third-Party Cookies

Some cookies used on our Website may be placed by third-party service providers that support our business operations, including ecommerce platform providers, payment providers, analytics providers, marketing platforms, customer review providers, and advertising partners.

These third parties may collect information about your online activities over time and across different websites. We encourage you to review the privacy policies of these providers for more information about how they handle personal information.

6. Shopify Cookies

Our Website uses Shopify services to operate our online store. Shopify cookies help us maintain shopping cart functionality, process transactions, secure checkout, improve website performance, and understand customer interactions.

Information collected may include device information, browser information, IP address, shopping activity, and transaction details. Shopify's privacy policy can be found at shopify.com/legal/privacy.

7. Your Cookie Choices

Cookie Consent Manager — Where available, you can adjust your cookie preferences through our cookie banner or cookie settings tool. You may choose to accept all cookies, reject non-essential cookies, or manage specific cookie categories. Please note that disabling certain cookies may affect Website functionality.

Browser Settings — Most internet browsers allow you to manage cookies through your browser settings. You can usually block cookies, delete existing cookies, or receive notifications before cookies are stored. Please refer to your browser's help section for instructions.

8. Managing Advertising Preferences

You can manage personalised advertising preferences through the following platforms:

9. Privacy and Personal Information

Information collected through cookies may constitute personal information under the Privacy Act 1988 (Cth). We handle personal information collected through cookies in accordance with our Privacy Policy and the Australian Privacy Principles. We take reasonable steps to ensure personal information collected through cookies is used only for appropriate purposes, protected against misuse, loss, unauthorised access, modification, or disclosure, and managed transparently.

10. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes to our technology, changes to the cookies we use, updates to privacy laws, or changes to our business practices. The updated version will be published on our Website with the revised "Last Updated" date.

11. Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us:

The Rug Estate
Email: [YOUR STORE EMAIL]
Website: [YOUR STORE DOMAIN]